If a man empties his purse into his head, no man can take it from him. An investment in knowledge always pays the best interest.
--- Benjamin Franklin

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Sunday, September 4, 2011

How to Sell Yourself, Review

It is a book about communicating with people, transferring ideas and making them like you.
The author emphasizes the use of mind, face, body and voice in communicating and transferring our ideas.
Several topics and aspects regarding selling yourself was discussed in this book.



















Written by Arch Lustberg
 ISBN 978-81-8495-035-9















The contents of this book are the following
  • Selling Yourself- competence, likability, and luck.
  • Selling your Competence
  • Selling your Likability
  • Selling your Confidence
  • Selling with the Right Signals
  • Selling Yourself as a Speaker
  • Selling Yourself in Confrontation and Media Interviews
  • Selling Yourself in the Classroom
  • Selling Your Product
  • Selling Yourself in the Job Interview
  • Selling Yourself When Testifying
  • Selling Yourself in Meetings
  • Selling Yourself in Negotiations
  • Selling your Leadership
  • The Luck Factor
  • The "Selling Yourself" Handbook

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